A new Coinbase Institute survey of UK voters indicates growing awareness of Bitcoin (BTC) and broader crypto assets among younger demographics.

Key findings include:

• 74% of Labour voters aged 16–25 say they are familiar with Bitcoin

• 64% report awareness of cryptocurrency in general

• 42% consider crypto an important part of their financial future

• This share is about 10% higher than the UK national average

The results suggest that familiarity with Bitcoin and digital assets is becoming more common among younger voters in the UK, with a notable portion viewing crypto as part of long-term financial planning.

While the data reflects increasing awareness and sentiment, it does not necessarily indicate actual investment behavior or adoption levels.

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